You can’t turn your back on this industry for a second at the moment in case you miss a new launch/innovation/news/scandal. The Cog Blog was on a short break last week – which naturally meant that several of the above snuck up on me whilst I wasn’t paying attention.
Agency Options
12 September 2017
The last Cog Blog commented on the advance of the management consultancies into the territory traditionally occupied by media agencies, and asked what the agencies can do about this threat to their futures. This post considers the agencies’ options.